Bread and Butter (shortened to B&B) is a trade and fashion show in Germany for everyday clothing and streetwear. It was established in 2001 and until was held annually in January and July during Berlin Fashion Week until 2015, since then it is held in September. It is a leading trade fair for ready-to-wear fashion.
Video Bread and Butter tradeshow
History
The show was initiated by German entrepreneur Karl-Heinz Müller and premiered in July 2001 in Cologne-Deutz. It was initially conceived as a bi-annual event "for the progressive, contemporary clothing culture", targeted to a German audience, as a parallel event to the jeanswear show Interjeans. From 2003 until 2007 it was held at Gartenfeld in Berlin. It had a spin-off in Barcelona since 2005 and completely relocated there in 2007. Since summer 2009 the B & B tradeshow is back in Berlin and located at the historical hangars of Tempelhof Airport.
The first Bread & Butter spinoff in Seoul, South Korea started in 2015. In June 2015, the trade fair was acquired by Berlin-based fashion company Zalando, which opened the event for a broader audience as a "fashion festival".
List of B&B shows
Schedule of Bread & Butter shows, their locations and mottos:
Maps Bread and Butter tradeshow
References
External links
- Media related to Bread & Butter at Wikimedia Commons
- Official Bread and Butter website
- Bread and Butter at Tempelhof website
- Trade fair stands at B&B, gallery (2012)
- Bread and Butter at Creative Germany
Source of the article : Wikipedia
0 Comments